Winwin

Ministry of Economic Affairs, 2014

The Min. of E.A. asked for ideas on how corporations can grow in ways that also benefit for nature.

Since corporations often use elements of nature in their visual identity, type-b developed a concept connecting corporations directly to nature.
”Protecting by connecting” offers corporations the chance to do something in return for nature.

Corporations in their turn gain more green value and can communicate this aspect with fans and friends.

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please do not reproduce without the expressed written permission of type-b.